Making a Case for Africa's Travel & Tourism Sector
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Summary
According to the report, the travel and tourism sector provides an extensive value chain that can generate revenue and other growth opportunities for a country. Developing the travel and tourism sectors in Sub-Saharan African (SSA) countries will contribute to economic growth, positive marketing and public image, skills readiness and the creation of educational opportunities, and the creation of direct and indirect employment for the young population in the region.