Prior to lockdown (a month ago), Groceries/Food/Non Alcoholic Beverages accounted for 20% of consumers’ spend, while Medicines/Health-Nutrition Products/Health Protection and Communication (airtime/data) accounted for 18% and 6% respectively
Understand the impact of Covid-19 Pandemic on Nigerian Consumers
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Summary
Source: Pierrine Consulting
Published: 2020
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